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MARKETING PROGRAM REQUIREMENTS
COLLEGE REQUIREMENTS MARKETING PROGRAM REQUIREMENTS
GENERAL BUSINESS COURSES CO-OP OPTION
COURSE # TITLE CRS COURSE # TITLE CRS
BUS 101 INTRODUCTION TO BUSINESS 3 MKT 310 CONSUMER BEHAVIOR 3
ECON 101 PRINCIPLES OF MICROECONOMIC 3 MKT 320 PROMOTION MANAGEMENT 3
ECON 102 PRINCIPLES OF MACROECONOMIC 3 MKT 340 MARKETING CHANNELS 3
IS 101 INTRODUCTION TO INFORMATION TECHNOLOGY 2 MKT 350 MARKETING RESEARCH 3
STAT 271 STATISTICAL ANALYSIS 3 MKT 470 STRATEGIC MARKETING 3
ENG 103 RESEARCH WRITING TECHNIQUES 3 MKT 492 CO-OP IN MARKETING 10
SCI 101 INTRODUCTION TO PHYSICAL SCIENCES 3 MKT --- MARKETING ELECTIVE I 3
STAT 101 INTRODUCTION TO STATISTICS AND PROBABILITY 3 MKT --- MARKETING ELECTIVE II 3
MATH 101 FINITE MATH 3 MKT --- MARKETING ELECTIVE III 3
PRODUCTION AND OPERATIONS
PE 1-- PHYSICAL EDUCATION 1 BUS 371 3
MANAGEMENT
PE 1-- PHYSICAL EDUCATION 1 ECON 207 MONEY AND BANKING 3
ETHC 301 BUSINESS ETHICS 3 NBX --- NON-BUSINESS ELECTIVE I 3
SUBTOTAL 31 NBX --- NON-BUSINESS ELECTIVE II 3
NBX --- NON-BUSINESS ELECTIVE III 3
NBX --- NON-BUSINESS ELECTIVE IV 2
SUBTOTAL 51
FUNDAMENTALS OF BUSINESS TOTAL 112
ACC 111 FOUNDATIONS IN FINANCIAL ACCOUNTING 3 MARKETING ELECTIVES

ACC 222 FOUNDATIONS IN MANAGERIAL ACCOUNTING 3 COURSE # TITLE CRS
PROFESSIONAL SELLING AND SALES
BUS 201 ORGANIZATIONAL BEHAVIOR 3 MKT 330 3
MANAGEMENT
BUS 231 LEGAL ENVIRONMENT OF BUSINESS 3 MKT 360 RETAIL MANAGEMENT 3
BUS 351 INTERNATIONAL BUSINESS 3 MKT 370 BUSINESS-TO-BUSINESS MARKETING 3
BUS 373 MANAGEMENT INFORMATION SYSTEMS 3 MKT 410 GLOBAL MARKETING 3
BUS 495 STRATEGIC MANAGEMENT 3 MKT 420 DIRECT MARKETING 3
CS 202 COMPUTER APPLICATIONS FOR BUSINESS 3 MKT 430 MARKETING ON THE INTERNET 3
FIN 210 PRINCIPLES OF FINANCE 3 MKT 440 SERVICE MARKETING 3
MARKETING IN NON-PROFIT
MKT 301 PRINCIPLES OF MARKETING 3 MKT 450 3
ORGANIZATIONS
SUBTOTAL 30 MKT 460 EXPORT MARKETING AND MANAGEMENT 3

COMBINED SUBTOTALS 61

● The Internship option is on hold.