CBA MISSION:
Our mission is to promote excellence and innovation in business education, research, and service in the Kingdom of Saudi Arabia in line with international standards.
CBA VISION:
Our vision is to be a hallmark of excellence and innovation in business education in the Kingdom of Saudi Arabia.
| Schedule and office hours |
| On-line presence |
| Profile |
Courses:
| UNDERGRADUATE | Course Outline | Grades | Projects | Cases’ info | Material by chapter |
| MKT 301 Principles of Marketing | |||||
| MKT 420 Direct MArketing | * | G | P | C | M |
| MKT 320 Promotion Management | * | M | |||
| MKT 440 Services Marketing | |||||
| GRADUATE | |||||
| BUS 505 Introduction to business | * |
Material for presentations {experimental}
| Cases |
| Readings |
| Articles |
Material for exams and projects preparation
| Guidelines |
| Sample Questions |
| Recommendations |
Extra Resources
| Useful Links (webs) | Printed | Multimedia |
Announcements
YEAR 2012
| September | |
Research and Academic activities
| Published papers | Working papers | Conferences |
Collaborative Projects, Partnerships, Exploration of new horizons
| Innovation: New Ideas at work | Partnerships | Social Projects |
Thought of the day:
|
A journey of a thousand miles begins with a single step. (Lao Tzu) Great Faith. Great Doubt. Great Effort - the three qualities necessary for training. (Anon) The man who doesn't read good books has no advantage over the man who can't read them. (Zen) Wherever you are is the entry point. (Kabir) |
College of Business Administration